Tourism Marketing

By Ms. Lalitha Krishnamurthy, Dr. Arockia Rajasekar, Dr. D. Raja Jebasingh

Master the competitive landscape of the travel industry with "Tourism Marketing." Authored by industry experts Ms. Lalitha Krishnamurthy, Dr. Arockia Rajasekar, and Dr. D. Raja Jebasingh, this essential guide provides comprehensive strategies and insights into effective tourism marketing. Learn how to attract and retain customers in today's dynamic global market. Ideal for students, professionals, and entrepreneurs seeking to elevate their understanding and application of modern marketing principles in the tourism sector. Unlock the secrets to successful destination and service promotion today!

₹850